Industry News

PRI To Showcase Latest Performance Parts & Innovations

The acclaimed Featured Products Showcase will return for this year’s Performance Racing Industry (PRI) Trade Show, giving manufacturers unparalleled opportunities to promote their products...

Racing Careers & Education

Performance Racing Industry (PRI) has launched a new, interactive job board, the PRI Career Center. With its focus on the motorsports industry, the PRI Career...

Hawk Performance Introduces All New Endurance Motorsports Brake Pad Compound

Hawk Performance, a leading manufacturer of high-performance aftermarket brake friction products for motorsports and street vehicle use, today announced the official launch of ER-1,...

Öhlins® To Showcase Latest TTX Pro Performance Damper Sets, Other Suspension Innovations At 2021 SEMA Show

Tenneco’s (NYSE: TEN) Ӧhlins® brand will showcase its expanded range of high-performance coil-over damper sets, racing-inspired shocks for Jeep Wrangler models and other suspension...

Two Industry Leaders Partnering in a Joint Collaboration

Dynamat Inc., the leading acoustic solutions company, and Maxlider Brothers Custom, a leading Ford Truck customization company, have announced a joint partnership to bring...

Top Trending Vehicles Of The Year Announced at 2021 SEMA Show

The best new vehicles for personalization were announced at the SEMA Show in Las Vegas, Nev. Voted on by exhibiting manufacturers, the SEMA Awards...

SEMA Announces New Product Award Winners

The Specialty Equipment Market Association (SEMA) announced its Best New Products Award winners this morning at the 2021 SEMA Show. These awards are given...

2021 SEMA Show Marks First Full Capacity Event At The Las Vegas Convention Center

The 2021 Specialty Equipment Market Association (SEMA) Show opened this morning, officially kicking off with an industry breakfast featuring some of the hottest new...

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