CURT Sets Out to Prove Its Commitment to Testing, Customers


CURT, a leading manufacturer of USA-made hitches and a complete line of towing products, has been manufacturing on American soil since 1993. For 25 years, they have been committed to quality and safety, and they are renewing that commitment through industry-leading manufacturing and testing capabilities through their “Tested. Proven. Safe.” campaign.

The Mission

CURT’s mission is to provide customers with safe, reliable products that empower them to enjoy more of what they love, whether it’s work, play or a combination of both. As such, this campaign’s objective is to highlight advancements in our testing technologies, product innovation and demonstrate its value to our customers. CURT is truly committed to product safety, earning us the ISO / TS 16949 certification for quality manufacturing.

“We continue to set the pace for testing and safety in the industry and plan to take it to the next level,” said CURT Director of Engineering, Robert Krouse. “Our Wixom testing facility gives us the opportunity to test each and every product to the most stringent standards. CURT performs a variety of tests, including fatigue and static strength for weight carrying and weight distributing hitches. We also have capabilities to do real-time, on-vehicle, three-axis testing, similar to the European CARLOS.TC test, so that every hitch passes SAE J684 or J2638 proposed protocols.”

Latest Advancements

They continue to lead the industry in rust protection with our unique co-cured finishing process. Each hitch is covered inside and out with a rust-resistant liquid Bonderite® coating and is then shielded with a highly durable powder coat. This ensures their customers are getting a reliable product for years to come.

For electrical, CURT has developed a new line of potted enclosures for converters and T-connectors, sealing them with an epoxy resin that protects the internal circuits from the elements. Each new design goes through an extensive salt-spray test and environmental test to ensure long-lasting dependability.

The result of these advancements and their commitment to safety and quality has had a positive impact on the lives of our consumers. They want to help tell their stories.

“It’s one thing to say we test, but we want to share what’s really happening out in the field,” said Director of Marketing, Travis Machler. “The best way to do this is through our customer’s own experiences.”

These stories will be highlighted in their marketing collateral, advertisements, as well as user testimonial videos. Whether they’re hauling equipment to the jobsite or taking the family up to the campground, CURT’s mission is to give them the confidence to enjoy every mile of the journey. They are not just making towing products. They are helping their customers make memories that will last a lifetime.

Click here to learn more about our “Tested. Proven. Safe.” campaign.

About CURT

CURT, a CURT Group brand, is the leading manufacturer of USA-made hitches and a complete line of towing products. They offer the broadest selection of custom-fit receiver hitches for nearly every vehicle on the road today. CURT also offer gooseneck, 5th wheel and weight distribution hitches, as well as electrical components, ball mounts, trailer balls, cargo carriers, bike racks and other towing accessories. For everything from passenger cars and vans to full-size pickups and SUVs, CURT is ‘The First Name in Towing Products.’

For more information, visit

About CURT Group

CURT Group is a leading sales, marketing, engineering and distribution company of towing products and truck accessories for all types of vehicles, from passenger cars to commercial trucks. The CURT Group family of brands includes CURT, ARIES, LUVERNE Truck Equipment, RETRAC and UWS. They are a team of more than 1,000 associates world-wide, with manufacturing plants in Wisconsin, South Dakota, Florida and the Philippines, and 12 regional warehouses across the United States and Canada. They stand for excellence in their products and our associates. CURT Group aspires to be the industry leader by recognizing that the customer is KING and our associates are our greatest asset.

For more information, visit


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